Bring customer conversations into the business.
Customer conversations in the systems your team already uses.
The problem
Customers message the way they message everyone else. Those conversations sit on personal phones, leave when a staff member leaves, and never reach the customer record. Nobody knows how many are open or how long people waited.
What we build
Communication infrastructure built on the official WhatsApp Business Platform, alongside email and SMS, connected to your customer records. Conversations belong to the business, replies carry context, and routine notifications are triggered by real events rather than by someone remembering.
Key capabilities
Scope is agreed per project. Most companies start with the two or three parts that remove the most manual work, then extend.
WhatsApp Business Platform
Official API integration for two-way conversations, template messages, media and quick replies.
Shared team inbox
Assignment, ownership, internal notes and handover without losing the thread.
CRM-linked conversations
Every message attached to the customer record, visible to whoever picks up next.
Notifications
Payment reminders, booking confirmations, renewal notices and service updates, triggered by system events.
Routing and after-hours handling
Menus, qualification and routing rules, with a clear path to a person.
Consent and opt-out
Consent recorded, opt-outs honoured, and message policy respected as part of the platform.
Integrations
Built to connect with the systems you already run, rather than replacing them by default.
What changes
No percentages are published here. We report results from your own system once it is running.
- Conversation history belongs to the business and survives staff changes
- Replies carry the customer’s history and current status
- Routine questions resolve without a person; complex ones reach the right one
- Response and resolution times can be measured alongside sales and service
How it is built
The detail that decides whether the system is still dependable in three years.
Our engineering approach- Cloud API integration with signature-verified webhooks and managed message templates
- Message queueing with retry and rate-limit handling, so bursts are not lost
- Encrypted credential storage, isolated per business
- Consent, opt-out and retention rules enforced in the data layer
Thinking about whatsapp & customer communications?
Tell us what the process looks like today and where it breaks. We will tell you what we would build, in what order, and roughly what it takes.